Behind the David Dobrik Lamborghini Collaboration for Need for Speed: Heat
EA wanted to drive downloads of Need for Speed Heat Studio, a supplementary app where users customize cars.
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Get fresh insights from our team of industry veterans and experienced brand partners on the latest trends and best practices for influencer marketing and product placement.
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Talking China — What’s a KOL (Key Opinion Leader) | Creative Disruption
Ricky Ray Butler, CEO of Branded Entertainment Network, and Derral Eves, founder of Vidsummit discuss the emergence of influencers in China or as they’re known there: key opinion leader.
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Artificial Intelligence, Deep Learning, and How it Applies to Entertainment
The AI augmented future is an exciting one. With such a massive amount of content out there, we are committed to pushing the state-of-the-art in AI to enable brands to integrate into all forms of entertainment.
Read MoreHeath Hussar from the Vlog Squad Talks About Shock Factor Content | Creative Disruption
The squad is mostly comprised of hilarious former Viners, and includes Scotty Sire, Toddy Smith, Alex Ernst, Gabbie Hanna, Liza Koshy, Zane Hijazi, Corinna Kopf, Heath Hussar, Josh Peck, BigNik, Jason Nash, Matt King, Carly Incontro, Kristen McAtee, Erin Gilfoy, and Elton Castee. As 2017 marked a trend of friends teaming up to help create[...] Learn More
Read MoreHow to Scale Your Content with YouTuber Matt Stephanina | Creative Disruption
Matt Steffanina is an American YouTuber and professional dance choreographer from Los Angeles, California and one of the executive producers of another YouTube channel DanceTutorialsLIVE where he serves as a teacher and also has his own YouTube channel of the same name. He is mostly known for his dancing tutorials where he teaches people how[...] Learn More
Read MoreSteve Sandoval and Ricky Ray Talk About What Netflix and Amazon Are Building | Creative Disruption
Video platforms like Amazon and Netflix building content instead of buying what’s already created. We speak with Will & Grace Producer Steve Sandoval about what kind of leader it takes to implement this vision.
Read MoreGoldie Chan’s Take on the LinkedIn Video Algorithm | Creative Disruption
Goldie Chan is a social media strategy leader and personal branding expert with 10+ years experience working in-house for both major tech and entertainment. LinkedIn Top Voice 2018 (#DailyGoldie video channel) with over 4M+ content views. Featured on Forbes, Adweek, Inc. Magazine and more.
Read MoreHow Swagbucks Drove Over a Million Leads from Influencer Marketing
Swagbucks saw over 1,000,000 leads by leveraging the power of AI. CEO Ricky Ray Butler and Andrew Robinson, VP Growth Marketing at Swagbucks, discuss how the company is leaning into BEN’s technology to drive results.
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Was Walt Disney the First Vlogger?
Rafi Fine, co-founder of Fine Brothers Entertainment discusses how Walt Disney was the first vlogger.
Read MoreVidCon GM Jim Louderback on the Digital Business Model | Creative Disruption
Jim Louderback is among the most respected figures in digital media with a 20-year history of leadership at the intersection of publishing, media and technology. He currently runs events business VidCon as an independent division of Viacom. Jim joined VidCon in 2014 as editorial director of the industry track, and took over as CEO in[...] Learn More
Read MoreCaleeb Pinkett Answers Why Cobra Kai Went With YouTube Red | Creative Disruption
Caleeb Pinkett is an acclaimed producer and most recently an executive producer on Cobra Kai, a YouTube premium original series. His credits also include After earth, Hawthorne, and the film Hala.
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