Streaming’s Top Content: May 2022
See the Top 10 in streaming TV series, streaming original TV series, streaming films, and music videos on YouTube from May 2022.
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Get fresh insights from our team of industry veterans and experienced brand partners on the latest trends and best practices for influencer marketing and product placement.
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Streamers Test More Advertising Formats
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The New Rules of In-Person Activations
As we see more cities begin to do away with COVID restrictions, it might seem like we’re finally on the verge of entering our long-awaited post-pandemic era. Both brands and marketers have taken note, jumping on opportunities left and right for in-person activations at live events, festivals, and conferences. But let’s not get ahead of ourselves: It’s becoming increasingly clear that we can no longer rely on our pre-COVID activation playbook.
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Celebrating Pride Month with Entertainment to Watch
Every June we celebrate Pride Month – a time to reflect on the progress we’ve made as a society and recognize the work still needed to create a more inclusive world for all. In honor of Pride Month, we are pleased to showcase our favorite content highlighting LGBTQ+ characters, stories, and artists.
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‘What to Know’ in Entertainment from May: BEN Product Placement Newsletter
The biggest industry news and key takeaways across TV & film in May and what it all means for brands trying to reach and engage audiences worldwide.
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In-Content Ads Are Having a Moment—Brands Will Need to Make Smart Investments
Whether it was traditional media powerhouse NBCU, technology behemoth Amazon or living room stalwart Roku, nearly every presentation at this year’s NewFronts spent more time on ways for marketers to get inside the content than on the 30-second spots that surround it. And at this year’s upfronts, the emphasis shifted from the industry’s typical cavalcade of fall show sizzle reels[...] Learn More
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Streaming’s Top Content: April 2022
See the Top 10 in streaming TV series, streaming original TV series, streaming films, and music videos on YouTube from April 2022.
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Industry Intel: Brands See Value Partnering with Gaming Creators
There’s a lot of hype around the metaverse today—and for the most part, it’s too early to say how it will evolve. But there are some trends to be mindful of. Ricky Ray draws from his deep experience in the industry to share what brands and creators need to know.
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How Influencer Marketing Drives Measurable Conversions
There’s a lot of hype around the metaverse today—and for the most part, it’s too early to say how it will evolve. But there are some trends to be mindful of. Ricky Ray draws from his deep experience in the industry to share what brands and creators need to know.
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